Whether all you have is an idea or you’re actively into the early stages of your company’s development, you’ve probably anticipated the need for startup or venture capital.
Money makes things happen.
The good news is the days of meeting with investors one after another–hoping one will bite–are over.
You shouldn’t do away with good-old-fashioned-face-time entirely, but there are now ways to make sure that your pitches will be heard by informed and interested investors, in all types of markets.
In some cases, the high pressure face-to-face meeting isn’t necessary, and/or takes place after investors have had time to find out about who you are and what you do.
From small business loans to pitching friends, there are so many places to get funding for startups.
All these alternatives can make your search more difficult. You can literally spend hours looking through search results without hitting the truly great opportunities.
We’ve done the due diligence to put together this list of sites, contests, and programs that can get your early-stage startup the attention and capital it needs to get out of the garage, make money and leave your fingerprints on the world.
A team of former Google employees started the AngelPad mentor-ship program to help web technology entrepreneurs improve their products and learn to pull in seed funding. Selected companies receive a 10-week mentorship program in San Francisco that ends with a “demo day” – a chance to introduce your idea to several hundred investors.
The mentorship program focuses on topics meaningful to a company launch, such as finding customers, raising funds, honing the product and finding the right market. AngelPad also handles practical needs such as immigration visas, incorporation, and setting up bookkeeping. Because only about 15 companies attend each biannual conference, guidance is personal and relevant.
Betaspring hosts a 12-week program in Providence, Rhode Island each year to help entrepreneurs with mentorship, and includes up to $20,000 in startup funding and the help of a like-minded community. Each program is capped off with a Demo Day, when participants make presentations to investors from the Boston and New York areas.
Teams use their time in the program to develop prototypes and meet with advisers for help with scaling a company or overcoming roadblocks. The last two weeks focus on preparing for Demo Day, and attendees receive feedback on their pitches through a series of presentations.
During the program, Betaspring offers free legal counsel, incorporation, and help with other official steps necessary to complete your business model. Participants also have access to office space in Betaspring HQ.
Betaspring selects 8-12 teams with 2-4 founders each year, and requests 6-10 percent of common stock in exchange for participation. The past two years’ sessions have focused on physical technology. They’re looking for teams who can create a prototype during the 12-week program and accepts various stages of development, from conceptual to early versions.
First Round Capital
The most active seed-stage venture firm in the U.S., First Round Capital‘s eight investment professionals and their partners have helped more than 200 companies get off the ground. They focus on the first 18 months of a business’ development, when they feel they can be most beneficial. Once a year, the founders and CEOs of First Round Capital’s portfolio companies attend a day-long summit with guest speakers, shared resources, and introductions to executives from online retailers.
Their VC-sponsored Exchange Fund asks each portfolio business to contribute a portion of the stock they own in their company, and all the companies in the fund share its profits. First Round Capital itself does not take any profits from the fund – its intent is to foster diversification for the startup companies.
Portfolio companies are provided assistance with light research or consulting with First Round Venture Concierge. This service offers responses to simple questions about business or marketing, often in under 48 hours. Other questions can be addressed to other portfolio companies through First Round’s mailing list, another powerful networking tool.
First Round Capital’s main thrust is to raise funds for the next stage of growth in their portfolio businesses. According to their website, after $20 million in initial investments, First Round saw $850 million in later-stage financing from other firms – a return of about 36 to 1.
Concentrating on healthcare IT, data systems and social engagement startups in the southeastern US, Jumpstart Foundry takes a three-pronged approach to building fledgling businesses. “The Foundry,” Jumpstart’s 14-week mentoring incubation program, aims to prepare a selection of about six companies for a successful launch each year. A series of training classes and seminars, called Jumpstart Fundamentals, focuses on the future by expanding growth in middle Tennessee’s tech and investment sectors. Finally, through investments by Solidus-TNinvestco, the JSF Angels, and partnerships with the Nashville Entrepreneur Center, Jumpstart provides selected companies with $15,000 in startup funding.
Jumpstart says $15,000 is enough to continue business for three months and prepare a solid prototype. However, at the end of The Foundry’s program, attendees present their idea to investors. Jumpstart helps coach their companies to be successful in these presentations and assists with followup as well. In some cases, Jumpstart itself may choose to extend additional funding. Participants should plan to be in Tennessee during the 14-week program, but do not need to be residents of the area. Jumpstart offers assistance with helping find housing in the area, but it is not provided.
Jumpstart does not fund medical device or biotechnology companies, restaurants, consultancies, or other local service-oriented businesses. They actively seek startups with an excellent team, so while they won’t disqualify an applicant who’s a sole founder, they recommend rounding out the team to add business, technical, and other valuable skill sets.
Launch holds an annual two-day conference with two separate competitions. The Launch 1.0 competition is geared toward brand-new startups which have not yet had press or public demonstrations and whose services are in closed alpha or beta. Launch 2.0 is designed for existing businesses which are about to introduce new products or new versions of current products.
Each company gets 5 minutes to present their product onstage, as well as 5-10 minutes for Q-and-A with the 1,000-member audience of journalists and angel investors. Judges, who are also investors, and a jury then deliberate and select award winners. A February article in VentureBeat said judges of the 2011 competition committed an estimated $500,000 in funding by the time the conference was over.
If a 1.0 company’s product has received any press coverage whatsoever, Launch’s FAQ states the company will probably be disqualified from competition. Exceptions to this rule are coverage that does not show or describe the product and coverage on friends’ blogs. Launch recommends in this case asking the friend to remove the entry.
In addition, if your business has a functional website that describes the product, you are not eligible for Launch 1.0. If no one has seen the site yet, Launch suggests putting the site behind a “coming soon” firewall.
Launch 1.0 competitors may enter with incomplete sections of their websites, as long as screenshots or wireframes can be shown. Launch’s goal is for 1.0 companies to open their sites at the conference. They ask applicants to specify which parts of their websites are complete and which will be complete by the conference.
Companies selected by TechStars receive up to $18,000 in startup funding, a three-month mentorship program in Boston, Boulder, New York, or Seattle, and a chance to present their products to investors at the end of the program. TechStars selects about ten startups per city from hundreds of applicants.
TechStars is aimed toward technology startups, particularly web-based or software companies. It’s just for newcomers, though. In the past, they have taken on companies that have completely developed products and even over 1 million in financing and revenue. On the other hand, they say it’s never too early to apply.
TechStars’ focal point is the value of mentorship. The three-month program is effective, they say, because of the intensive mentoring and networking connections with potential clients and associates. These connections come not only from the mentoring team and venture capitalists, but from the other entrepreneur attendees.
Selected companies receive $6,000 per founder, with a maximum of three founders. TechStars provides free server hosting, office space, legal services, and the three-month program. In return, TechStars receives a 6 percent equity in founders stock.
In addition to considering what’s listed here, try doing an online search for seed funding directed toward your particular field, first going as narrow as possible. Because the web has fostered such a diverse marketplace, you might be surprised as what you can find. Most agencies lean toward a certain type of business, and there are plenty of them out there. Find investors and programs that have committed to startups in your field in the past. Contacting these programs will be most beneficial, because they are already interested in the type of product or service you’re developing.
The National Business Incubation Association, or NBIA, is an invaluable resource for startup companies looking for funding, too. They offer a searchable index of business incubators and plenty of supplementary articles and advice for entrepreneurs in their Resource Library.
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